Objectives Create a site from scratch to consolidate all sustainable development initiatives in the canton of Geneva and encourage students to set up projects in the field. Steps Customer interviews to understand the requirements Reading of academic documents written by the client Defining the UX strategy with the client Drafting of specifications Development of the…
Portfolio
Prototyping
Improve forms to increase conversion
Objectives Increase the conversion rate on a job offers platform for the Career Center of the University of Geneva. Steps Expert evaluation of usability problems Description of usability issues and improvement recommendations Statical wireframes Discussions with the technical team to check the feasibility of the recommendations Results Through my expertise of usability standards, I was…
Read More
Usability testing
Remote usability testing to choose best design version
Objectives Complete overhaul of the website of an administrative department with six different services. Create a strong consistency for the department, aligned with the department’s strategy. Methodology Unmoderated online user test: writing tasks, setting up the A/B testing, analyzing the results Wireframes created on PowerPoint to ease the collaboration with non-designer colleagues Presentation of the…
Read More
Information architecture
A new UX strategy for a clearer message
Objectives Redesign the whole website so it reflects better the mission of an association called StopSuicide. Before working with me, the association received many phone calls from teens in crisis. Despite the name of the association, they do not help suicidal teens: they work with schools and media to raise awareness about suicide and train…